​​How well do you truly know your customer? Their want’s needs and dreams? What excites them and what makes an unforgettable experience for them?

In this episode Chris is joined by Peter Johnson of Trytn and we discuss the importance of a robust reporting system so you can make informed decisions in both your marketing and sales.

Knowing everything about your customers is key to knowing how you should ‘talk’ to them to help you create more engaging content and sales opportunities.