Welcome to Everyday Heroes, presented by Kofkin Bond & Co.

Today we sit down with Peter Worn, Co-founder and Joint Managing Director of Finura Group, a fast-growing financial services technology firm reshaping how advisors and clients experience wealth management.

Peter’s journey began in the high-pressure world of corporate turnarounds, where he faced failed software projects, volatile ASX-listed environments, and brutal boardroom battles. What could have driven him back to the safety of big corporates instead ignited his entrepreneurial spirit.

With his business partner, Aaron, Peter transformed hardship into opportunity, turning struggling businesses around and eventually founding Finura, built on a clean-sheet-of-paper tech vision. Today, he champions innovation for financial advisers, helping bridge the gap between rising client expectations, heavy compliance, and the power of modern technology.

Beyond the boardroom, Peter balances life as a husband, father, and grassroots AFL coach, showing that leadership extends beyond business into family and community.

This episode is a powerful story of resilience, vision, and transformation. Tune in to learn how adversity can spark innovation and why the future of advice lies at the intersection of people, technology, and purpose.