Have you heard of Russell Brunson?

You gotta read the book Expert Secrets!

In it, he details what he calls the Perfect Webinar script.

It’s a framework to put together a webinar that sells.

Imagine, a webinar that sells

Why doesn’t a webinar sell?

One thing that he really explains well is why a webinar doesn’t sell.

You’ve got this great product you want to sell, so you prepare slides and you know you’ll show your best stuff and people will want it.

You teach so much good stuff that you know people will love it and buy your stuff.

Problem is that no one buys!

Why?

Because you are teaching everything they need to know, why would they need to buy your stuff?

The 3 parts to perfect webinar

As I’m preparing to do my weekly webinar for the 3rd week in a 52 week sprint, I’m reminded how bad it is.

Sure, I’m smart and I can teach good stuff, but I’m really not ding it right either.

The 3 parts I need to define better are:

1-...

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