The Strategic Entrepreneur

261: The Identity Crisis Nobody Talks About When Scaling


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The Identity Crisis Nobody Talks About When Scaling

You could do that task in 30 minutes. The VA would take 2 hours and do it 80% as well. So you do it yourself while strategic planning waits another week. Business strategist Cindy Gordon reveals the identity evolution required when scaling demands you multiply yourself, not just work harder.

In this episode:

  • Why delegating feels like betraying what got you here
  • The difference between perfect overwhelm and imperfect leverage
  • How to multiply your voice without losing it
  • Why knowing every detail becomes impossible at scale
  • The identity shift from doer to strategic decision maker

The truth: You're not letting go, you're leveling up.

💌 Join 1,500+ entrepreneurs receiving weekly strategic insights and business clarity frameworks - sign up now! https://cindygordon.myflodesk.com/countmein

Connect with Cindy Gordon -

  • Website: ExclusivelyCindy.com
  • Instagram: https://www.instagram.com/exclusivelycindy/
  • YouTube: https://www.youtube.com/@cindygordon
...more
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The Strategic EntrepreneurBy Cindy Gordon - Strategic Business Coach for Female Entrepreneurs