If you’ve ever gotten the *ick* feeling from having to promote yourself/your business, you’ll want to hit play on today’s episode with Jen Olmstead. We sat down with the amazingly talented website designer, marketer, and co-founder of TONIC (a fully customizable website template shop for modern, stylish creatives) to talk about her different approach to marketing, messaging, and launching. (Hint: if you’re just doing something because you “feel like you should,” there’s a better way!) And she shares her evolution from being a self-proclaimed hater of traditional marketing to now being an expert educator AND practitioner of it. (Just peep the @tonicsiteshop IG page to see what we mean.) 

She also shared an epic analogy for juggling the many balls we take with us as women, business owners, wives, moms, friends, and/or creatives thaaat sort of changed our lives??? (And Audrey immediately hired Jen as her new therapist thereafter.) Get the BEST life advice, marketing tips & also probably the urge to re-watch New Girl after listening to today’s ep!

Follow Jen: @jenolmstead

Follow TONIC: @tonicsiteshop / tonicsiteshop.com

Follow Susannah: @susiebhutch / susiebco.com

Follow Audrey: @audskelton / audreyjoann.com