Great cultures start with a vision that is shared with every employee and every experience! This will drive higher productivity, greater job satisfaction, positive momentum in your communities and best in class profits. In this episode, Culture Code Champions author Bill Higgs is joined for the second time with Barefoot Wines founders Michael Houlihan and Bonnie Harvey. Authors of the New York Times bestseller, The Barefoot Spirit, Bonnie and Michael discuss how to grow and maintain the entrepreneurial spirit and how they have capitalized on the newest communication tool, Audio Theatre, to engage all new hires – even after they have sold the business to E&J Gallo.