
Sign up to save your podcasts
Or
We like to think we’re making decisions, but we are not. We’re often just rationalising pre-existing biases. The decision is already made.
Vincent Mak is Professor of Marketing and Decision Sciences and a member of the Senior Leadership Team at Cambridge Judge Business School.
Music credit: David Cutter Music / @dcuttermusic
Hosted on Acast. See acast.com/privacy for more information.
We like to think we’re making decisions, but we are not. We’re often just rationalising pre-existing biases. The decision is already made.
Vincent Mak is Professor of Marketing and Decision Sciences and a member of the Senior Leadership Team at Cambridge Judge Business School.
Music credit: David Cutter Music / @dcuttermusic
Hosted on Acast. See acast.com/privacy for more information.