When was the first time you woke up and you just thought, "I should be a copywriter; that is what I should do!"?

Today's guest, the awesome Lorrie Morgan, shares her life working as an actress and in the corporate world before becoming a copywriter superstar. She talks about how John Carlton helped her shift her trajectory and eventually fall in love with copywriting.

In this episode, we discuss how copywriting opportunities have changed over the years, some personal stories that made us realize that copywriting was for us, how men and women differ as writers, and Lorrie making it as one of the best in the business.

Listen now.