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#27. San Diego Sport Innovators Executive Director Bob Rief - Helping One Person and One Company Each Day
In this episode, Darren Reinke chats with Bob Rief, Executive Director, San Diego Sport Innovators. Bob discusses his nonlinear career journey from ski rep to running companies such as Nike Golf, Reef Sandals, and Sanuk Footwear as well as how he helps small companies succeed and why the most important attribute of any company is authenticity.
San Diego Sport Innovators (SDSI) is a non-profit focused on the Sport and Active Lifestyle industries. Working with Executive Chairman and NBA great Bill Walton, their 100 company membership represents the “Southern California Lifestyle” and includes leading sports and technology brands, nutrition and yoga, surf, skate, cycling, golf and retail, as well as some of San Diego’s best service companies. They focus on relevant and actionable C-level content that benefits their member companies. SDSI’s award winning accelerator program features a 20 week mentoring curriculum whose graduates have raised $86 Million and have a 82% success record.
Show Notes:
- How an Injury as a Young Kid Led Bob to the Active Lifestyle Space [1:18]
- How Bob Developed the Skillset Needed to be an Operational Expert for Merrel [6:40]
- The Key Lessons Bob Learned Early On In His Career [11:55]
- Why Bob Called Nike to Tell Them Their Golf Shoes Sucked [16:54]
- Why Bob Describes His Time Working Directly with Phil Knight as Intimidating [20:06]
- How Bob Tackled the Problem of Making Golf Look Like Nike [22:38]
- How Bob Navigated Creative Conflict between Himself and Visionaries [27:40]
- How Bob Made Sure Creative Tension was Productive, Not Destructive [35:10]
- How Bob Helps Young Founders Navigate Doing Well and Doing Good [41:34]
- Bob's Advice on How Existing Companies Can Authentically Execute Corporate Social Responsibility [46:53]
- The Key Lessons Bob Learned From Larger Companies That He Uses To Help Small Businesses Achieve Success [49:14]
- How the Founders of Taylor Guitars Gifted the Company To Their Employees [50:32]
- Why Self Education is More Prevalent than Ever [59:01]
Links:
- Website: http://www.sdsportinnovators.org/
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By Darren Reinke
5
4343 ratings
In this episode, Darren Reinke chats with Bob Rief, Executive Director, San Diego Sport Innovators. Bob discusses his nonlinear career journey from ski rep to running companies such as Nike Golf, Reef Sandals, and Sanuk Footwear as well as how he helps small companies succeed and why the most important attribute of any company is authenticity.
San Diego Sport Innovators (SDSI) is a non-profit focused on the Sport and Active Lifestyle industries. Working with Executive Chairman and NBA great Bill Walton, their 100 company membership represents the “Southern California Lifestyle” and includes leading sports and technology brands, nutrition and yoga, surf, skate, cycling, golf and retail, as well as some of San Diego’s best service companies. They focus on relevant and actionable C-level content that benefits their member companies. SDSI’s award winning accelerator program features a 20 week mentoring curriculum whose graduates have raised $86 Million and have a 82% success record.
Show Notes:
- How an Injury as a Young Kid Led Bob to the Active Lifestyle Space [1:18]
- How Bob Developed the Skillset Needed to be an Operational Expert for Merrel [6:40]
- The Key Lessons Bob Learned Early On In His Career [11:55]
- Why Bob Called Nike to Tell Them Their Golf Shoes Sucked [16:54]
- Why Bob Describes His Time Working Directly with Phil Knight as Intimidating [20:06]
- How Bob Tackled the Problem of Making Golf Look Like Nike [22:38]
- How Bob Navigated Creative Conflict between Himself and Visionaries [27:40]
- How Bob Made Sure Creative Tension was Productive, Not Destructive [35:10]
- How Bob Helps Young Founders Navigate Doing Well and Doing Good [41:34]
- Bob's Advice on How Existing Companies Can Authentically Execute Corporate Social Responsibility [46:53]
- The Key Lessons Bob Learned From Larger Companies That He Uses To Help Small Businesses Achieve Success [49:14]
- How the Founders of Taylor Guitars Gifted the Company To Their Employees [50:32]
- Why Self Education is More Prevalent than Ever [59:01]
Links:
- Website: http://www.sdsportinnovators.org/