Field Sales Leadership Guide

27. What's Holding Back Your Field Sales Growth? Insights from Ben Hartmere


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Ben Hartmere, CEO of Map My Customers joins the show as we explore the changing landscape of field sales, highlighting the challenges field sales leaders face and the innovative strategies successful teams employ. 

Ben shares his expertise, emphasizing the importance of a robust system of record, the cultural shift towards data-driven sales processes, and actionable insights on optimizing territory management. Whether you're a sales leader or a rep wanting to stay ahead of the curve, this episode is packed with valuable takeaways.


Key Moments

  • 00:00 Introduction
  • 00:43 Unique Challenges and Tech Evolution in Field Sales
  • 03:26 Importance of Data and Predictability in Sales
  • 04:56 Adoption of Technology in Field Sales
  • 06:32 Unique Needs of Field Sales Teams
  • 08:34 Overcoming CRM Implementation Challenges
  • 12:34 Maximizing Revenue with Data
  • 13:50 Leadership and Culture in Sales Teams


Level-up your field sales strategy at mapmycustomers.com


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Field Sales Leadership GuideBy Map My Customers