Just Go Grind

#270: Josh Snow, Founder and CEO of Snow, a D2C Leader in Oral Care and Oral Cosmetics with Over 1M Fans and Customers in 175+ Countries Worldwide


Listen Later

Josh Snow is the Founder and CEO of Snow, a direct to consumer (DTC) leader in oral care and oral cosmetics. Snow produces premium oral care products including patent pending teeth whitening systems, premium floss, anti-aging lip care products, and more. The perfect storm of beauty, technology, and oral care.

Snow® is proud to have over 1 million fans, and customers in 175+ countries around the world. Their videos have gone viral with over one billion views cumulatively. Snow has been featured on The Doctors, Wendy Williams, The Kelly Clarkson Show, VOGUE, Harper's Bazaar, Marie Claire, InStyle, WebMD, Harvard Medical, and more, and is a top selling brand on Target.com, in Best Buy, Neiman Marcus, Bed Bath and Beyond and is now the most popular oral cosmetics brand on Instagram. In May of 2020, a Snow product was sold every 29 seconds.

Some of the Topics Covered by Josh Snow in this Episode

  • What Snow is
  • How Josh became an entrepreneur at the age of 13
  • Josh's background in web developing, marketing and advertising
  • How Josh developed the idea for Snow
  • Disrupting the oral care industry
  • Snow's MVP
  • Developing a product in an area outside of your expertise
  • Snow's go to market strategy
  • Bootstrapping Snow and deciding to be a customer-funded business
  • What has fueled growth for Snow
  • Diversifying channels beyond Facebook and Instagram ads
  • Influencer marketing
  • Building a modern household name
  • Being transparent and harnessing the power of your customers and followers
  • Why Josh decided to become Josh Snow and the impact it had
  • Josh's advice for building a brand

Sign up for The Grind, for actionable insights and stories from successful entrepreneurs delivered to your inbox once per week: https://www.justgogrind.com/newsletter/

Listen to all episodes of the Just Go Grind Podcast: https://www.justgogrind.com/podcast/

Follow Justin Gordon on Twitter: https://twitter.com/justingordon212

Follow Justin Gordon on Instagram: https://www.instagram.com/justingordon8/

...more
View all episodesView all episodes
Download on the App Store

Just Go GrindBy Justin Gordon

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

165 ratings


More shows like Just Go Grind

View all
a16z Podcast by Andreessen Horowitz

a16z Podcast

1,040 Listeners

48 Hours by CBS News

48 Hours

11,143 Listeners

The Daily by The New York Times

The Daily

111,917 Listeners

Y Combinator Startup Podcast by Y Combinator

Y Combinator Startup Podcast

217 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

7,165 Listeners

Dateline NBC by NBC News

Dateline NBC

47,886 Listeners

My First Million by Hubspot Media

My First Million

2,624 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

9,207 Listeners

Market Mondays by EYL Network

Market Mondays

4,015 Listeners