Three-time Helping Sells Radio guest Donna Weber is back with her new book, Onboarding matters: How successful companies transform new customers into loyal customers. You know that expression, "an ounce of prevention is worth if pound of cure?" Well, that's what onboarding is; a proactive prevention prescription for customer success. Whatever your downstream customer problem, chances are you can follow the flow upstream to a solution of improved onboarding. Donna calls it orchestrated onboarding.

More about Donna:

* Her book: Onboarding Matters: https://www.amazon.com/Onboarding-Matters-Successful-Companies-Transform-ebook/dp/B091BH8SZ1

* Her website: http://www.donnaweber.com

* On Linkedin: http://www.linkedin.com/in/donnaweber

* Donna was on episode 109 and episode 38.

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