In today's episode we're taking over Emma's Facebook page for a live stream all while recording the podcast. Yeah, it's kind of the same thing, but still. We're going to talk a lot about the food service industry. What's the downside of franchising; how good music on a loop becomes bad music; Bru Mineral Water's new plates; how Eleven Madison Park provided the best dinner ever; and how campaign rollouts should and should not work. All this and more!