In this episode, Jay is interviewed by Jeff Moore and Nic Peterson on the Preeminence Unleashed podcast. Jeff, Nic and Jay discuss qualitative ethical arbitrage, pandemic-spurred mindset shifts, and present-day examples of marketing arbitrage.

Jeff shares what he has learned from new advancements in the food industry and why it’s critical to maximize the use of our skillsets and equity before investing capital. Jay also gives some tips to avoid “drowning in opportunity” as things open back up post-pandemic.

You’ll learn game-changing evolutions in business, how to engage in ethical “marketing manipulation”, and how to leverage intellectual capital to see value where others don’t. Tune in to hear Jay share what he’s most proud of, most frustrated by, and what he wants to conquer next – and learn Jeff’s tips for how to get the most out of Jay’s wisdom.

00:00 – 14:30 – The purpose of marketing, qualitative ethical arbitrage, pandemic-spurred mindset shifts, and some marketing arbitrage examples.
14:30 – 20:00 – Ghost kitchens, what Jeff has learned from new advancements in the food industry, success stories, and why you don’t have to invest capital to succeed.
20:00 – 24:00 – Game-changing evolutions in business, adversity, capacity, affinity, skillset and equity utilization, what people are getting right, and what to expect post-COVID.
24:00 – 36:00 – Marketing manipulation, asset management and maneuvering, intellectual capital, seeing value where others don’t, and Jay’s optimization training.
36:00 – 42:00 – Understanding the solution you offer, the big WHY, what reviews to listen to, and advice on how to best learn from Jay.
42:00 – 53:00 – What’s Jay’s most proud of, what he’s most frustrated by, and what he wants to conquer in the next few months.