It’s time to stop letting the fear of being 'salesy' sabotage your bank account. If your offers are ~chef’s kiss~ but you struggle to promote them as often as you should, this conversation is a permission slip and kick in the butt to start selling with confidence.

In this episode, I’m joined by Sara Joelle, a Copywriter and Marketing Mentor who helps people connect with their ideal clients, increase their revenue, and gain the confidence they need to lead their brand to their next success story.

We explore:

• Why we feel like we’re annoying when we sell, and the specific reframe to keep on a post-it note by your desk so you can dissolve that belief for good.
• Why you need to speak about your offer WAY more than feels comfortable, and how to do it without being repetitive.
• A practical framework for selling brand-new offers without testimonials (or transformative services where the results don't feel completely tangible).
• The 3-year-old blog post that’s earned Sara over $30,000 in revenue, and how you can repurpose existing content to sell more without posting more.
• How to write copy that feels like a natural extension of your personality rather than an overly-professional avatar that zaps your energy (and your magnetism).

Connect with Sara:

→ ⁠⁠Site Series Sprint (Sara’s copywriting course)

→ ⁠⁠@btlcopy on IG

→ ⁠⁠@btlcopy on Threads

→ ⁠⁠@bysarajoelle on TikTok

→ Point of the Story Podcast

→ ⁠⁠Visit the BTL copy website

Connect with Keolani:

→ Join the Variable Masterclass Waitlist

→ @keolaniyoung on TikTok

→ @keolaniyoung on IG

→ Book a 1:1 Human Design Reading

→ ⁠⁠Visit Keolani’s ⁠⁠website⁠

If you enjoyed this episode of Great Measure, don’t forget to rate, review, and share this episode with a friend! Your support is SO appreciated and helps this podcast grow.