Music Teachers: Expand Online

288: How to Make Sense of Online for your Music Studio


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In today's episode, our host Jaime Slutzky shares with us the top layers of online strategies, breaking down the core components of marketing, nurturing, and servicing helping you to create a clear action plan to propel your music studio forward.

Three Elements of Online:

1) Marketing
  • Two sides: posting and engaging
  • Progression from organic marketing to content marketing to paid marketing.
  • Building a sense of community through engagement on social media.
2) Nurturing and Sales:
  • email marketing.
  • Using DMs as a first step in conversations.
  • Empowering students with information to build trust and interest.


3) Servicing Your Students:
  • Streamlining business operations with online tools.
  • Expanding online opportunities through private lessons, group programs, digital products, workshops, and courses.
  • Focusing on easy access and support for online students.


Action:

Evaluate what you're curring tly doing online and how it falls into the buckets listed above.

Linked Mentioned
  • ConvertKit
  • JaimeSlutzky on Instagram


Wanna chat? Go to https://callwithjaime.com

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Music Teachers: Expand OnlineBy Jaime Slutzky

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