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Share #29. Human Behaviour Professor: Your Name Affects Your Decisions. How Companies Trick You. You Must Slow Down Your Thinking. - Prof. Özgün Atasoy
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#29. Human Behaviour Professor: Your Name Affects Your Decisions. How Companies Trick You. You Must Slow Down Your Thinking. - Prof. Özgün Atasoy
How subtle factors like familiarity, cognitive ease, and self-serving biases can sway our choices without us realising it. Learn how to bring these to the surface to help you make better decisions.
Özgün Atasoy is an Associate Professor of Marketing at Warwick Business School. Professor Atasoy is an expert on consumer decision-making, particularly in consumer-technology interactions, consumer choice, and financial decisions.
Music credit: David Cutter Music / @dcuttermusic
Hosted on Acast. See acast.com/privacy for more information.
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By Ian HallettHow subtle factors like familiarity, cognitive ease, and self-serving biases can sway our choices without us realising it. Learn how to bring these to the surface to help you make better decisions.
Özgün Atasoy is an Associate Professor of Marketing at Warwick Business School. Professor Atasoy is an expert on consumer decision-making, particularly in consumer-technology interactions, consumer choice, and financial decisions.
Music credit: David Cutter Music / @dcuttermusic
Hosted on Acast. See acast.com/privacy for more information.