Why I Deliver Keynotes for The Audience, Not for Myself

In this episode of The Daily Hint with Jens Heitland, I delve into the approach I take when delivering keynotes, and why focusing on the audience—not the speaker—leads to greater success.

Keynotes should provide value to the people in the room, not just showcase the speaker’s knowledge. This is why I always start with a discovery phase. When I’m asked to give a keynote, I conduct an interview to understand who will be attending and what their needs are. Knowing the audience is critical to crafting a message that resonates with them.

By focusing on delivering value to the audience, the keynote becomes a more engaging and meaningful experience. Audience members who find your message valuable are not only more interested in what you have to say, but they’re also more likely to seek out further collaboration or partnerships.

This episode covers the key strategies for transforming a keynote from a personal showcase into an opportunity to serve your audience. Whether you’re an aspiring speaker or a seasoned professional, these tips can help you connect on a deeper level with your audience and increase your impact.

Tune in to learn how a simple shift in perspective can make a big difference in your next presentation!

Highlights:

00:00 Starting with an Interview

00:14 Focusing on Audience Needs

00:26 Creating Value for Engagement

00:36 The Benefits of a Well-Prepared Keynote

Links:

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Equipment and Software that I use for my Videos and Podcasts!   

Jens Equipment and Software overview: https://www.jensheitland.com/equipment

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Books that I read and recommend.

My Book Recommendations: https://www.jensheitland.com/books

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Here are the ways to work with me:

Speaking: https://www.jensheitland.com/speaking

Leadership Skills Assessment: https://www.wearesucceed.com/

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Connect with me!   

LinkedIn: https://www.linkedin.com/in/jensheitland/

Facebook: https://www.facebook.com/JensHeitlandofficial/

Instagram: https://www.instagram.com/jensheitland/

TikTok: https://www.tiktok.com/@jensheitland

X/Twitter: https://twitter.com/jensheitland

Newsletter: https://www.jensheitland.com/newsletter

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Subscribe and Listen to The Jens Heitland Show Podcast HERE: 

YT: https://www.youtube.com/channel/UCjuSGi1feauCNSER3IKuGWg

Web: https://www.jensheitland.com/podcasthome

Apple: https://podcasts.apple.com/us/podcast/the-jens-heitland-show-human-innovation/id1545043872?uo=4

Spotify: https://open.spotify.com/show/7H0GWMGVALyXnnmstYA1NL

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Subscribe and Listen to The Daily Hint with Jens Heitland Podcast HERE: 

YT: https://www.youtube.com/channel/UC2tLdutVh6b6nCBgWQ817eQ

Web: https://www.jensheitland.com/the-daily-hint

Apple: https://podcasts.apple.com/us/podcast/the-daily-hint-with-jens-heitland/id1722930497

Spotify: https://open.spotify.com/show/4T02uYPvcOrajPC6FgH64r?si=8aab1e7683204160&nd=1&dlsi=0f69c72af017454a