In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky shares tips for creating effective re-engagement email campaigns for your music teaching business.

What we discussed:

• What a re-engagement campaign is and how it's similar to a welcome sequence
• Ideas for the 3-5 emails in a re-engagement campaign sequence
• When to send re-engagement campaigns - when releasing a new lead magnet or changing your email cadence
• Why unsubscribes are actually a good thing during re-engagement campaigns
• Timing re-engagement campaigns before increasing email frequency
• Using September as a time to focus on email consistency

Jaime challenges you to create a re-engagement campaign if you have an email list over 30 subscribers and you haven't emailed in 3-4 or more weeks.

Re-engaging inactive subscribers can lead to new students, course signups, and more.Connect with Jaime:

• Instagram
• Facebook
• CallWithJaime.com