Vendor lock-in occurs when a customer is made dependent on a vendor for products & services, unable to utilize other vendors without substantial cost. 

How can organizations fall into a vendor lock-in situation?  What are the costs that are associated with vendor lock-in?  How can point analytics solutions lead to vendor-lock in?

On this week’s episode of the 33 Tangents Podcast, Jim and Jason discuss what can lead organizations to get stuck in a vendor lock-in situation.  While vendor lock-in is most often considered undesirable scenario, they also discuss the potential benefits that can come with it.

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