The SaaS CFO

2M Seed Round to Use Video Replies in Search


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In this episode of The SaaS CFO Podcast, host Ben sits down with Matias Mäenpää, co-founder of Videobot, to discuss his journey in the SaaS world. Matias shares his background starting in sales and eventually becoming a CEO and co-founder of a company that was later acquired.  
 
He then delves into the concept behind Videobot, a platform that offers interactive video solutions for websites. Matias shares the use cases for Videobot and sheds light on their go-to-market strategies and seed round funding.  
 
He also provides valuable insights for SaaS founders looking to raise capital and shares exciting plans for the future of Videobot. Tune in to learn more about Matias's entrepreneurial journey and the innovative world of Videobot. 
 
Show Notes: 
 
00:00 Chatbots familiar, social media shifts to videos, YouTube top search, Google investing in videos, future short form video answers. 

03:35 In 12 months, 200 clients in 15 countries use video for website navigation, product or service landing pages, and customer journey exploration. 

09:12 Early traction shown with enterprise clients, global relevance, real need, learning about ideal customer profile and marketing approach. 

12:22 To succeed in fundraising, think of it as building a pipeline and research investors' track record. 

16:31 Planning to build a unicorn company with revenue-driven approach. 

17:38 Acknowledging need to focus on long-term plans vs. daily tasks; discussion about Videobot. 
 
Links: 

SaaS Fundraising Stories: https://www.thesaasnews.com/news/videobot-raises-2-million-in-seed-round 

Matias’s LinkedIn: https://www.linkedin.com/in/matiasmaenpaa/?originalSubdomain=lu 

VideoBot’s LinkedIn: https://www.linkedin.com/company/videobot-com/ 

To know more about Ben check out the links below:

Subscribe to Ben’s daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe

Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page

SaaS Metrics courses here: https://www.thesaasacademy.com/

Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout

Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray

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The SaaS CFOBy Ben Murray

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