A landing page is used to collect your ideal audiences’ names and email addresses in exchange for something that they think is valuable like a lead magnet. But how do we use it? A landing page is super important for growing and scaling your online business. The average landing page conversion rate in 2020 was 26%. If your landing page isn’t converting at 26% or higher, this episode is for you. 

I have helped my clients improve from 20% up to 60%, so I know a lot about landing pages. In order for these to be successful, there are some key elements you need. Today, we are going to discuss what your landing page needs to convert for you and bring these same kinds of results! We cover the sections, the colors, the copy, and all pieces of a great landing page. I even share with you high-converting copy tips to help your page be successful and tell you about a client converting at 55% right now! Let’s dive in!

In this episode, I’m covering:

• What a landing page is and its purpose
• The types of landing pages available
• The 3 essential parts of a successful and high converting lead generation landing page
• My best practices for increasing your landing page and tools you should use
• Real-life examples from my clients who are converting at 55%!

LINKS from Episode:

• Convert Kit - Landing page and Email Marketing
• www.lizboer.com/checklist for a sample of my landing page

Want to Learn More?

• Grab your FREE Launch Day Checklist 
• Marketing to Millions Facebook Group
• Liz Boer’s Instagram
• Liz Boer’s Website