Grow with Joe

3: How Rimi Thapar of LoveRaw Used Her Grief to Create an Award-Winning Internationally Selling Plant-Based and Vegan Chocolate Bar Company.


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After moving to Spain with her husband, Rimi's Father became very ill and unfortunately passed away. Crippled by grief, Rimi started visiting the local markets to buy fruits and other other ingredients to make plant-based bars. What started out as a hobby to take her mind off of her Father's passing has turned into an award-winning, internationally selling and pioneering company that can be found in thousands of stores worldwide!

Listen to Joe and Rimi discuss:

• How Rimi used her Father's passing to start making plant-based bars

• How she got her first order of 60,000 bars without even having a logo

• How LoveRaw has used organic User Generated Content (UGC) to grow their social channels

• How her family are her biggest champions and how they helped her in the beginning


Buy your bars here - www.eatloveraw.com

Facebook - @officialloveraw

Instagram - @loveraw

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Grow with JoeBy Joe Mitton