Episode 3: Influence – We explore the growing power of online influence and the opportunity this shift creates to reach and engage arts audiences in new ways. Influencer marketing expert and Founder of YesBroadway Sam Maher weighs in on strategic partnerships and creating a unique experience for influencers for maximum impact. Episode three also includes a compelling + insightful roundtable discussion by prominent lifestyle bloggers Samantha Sito and Janette Shearer, as well as Yonella Marcu, Project Manager at  Daily Hive's influencer marketing department.

 

Go Beyond the Podcast:

• Listen to How to Be More Chill, a podcast from Little Known Facts and YesBroadway about the Broadway show #BeMoreChill!
• Subscribe to emails from Influence Weekly for more great content on the topic.
• Read more about the launch of Daily Hive's ID Agency.

Thanks to Chris Carpenter, the influencer behind @CB43Media, who was brave enough to tell us how many hours a day he spends on his phone.

 

 

Music by The Blue Dot Sessions

Hosted and edited by Ashley Daniel FootExecutive Producer: Brian PatersonAssociate Producers: Kyra Wittkopf and Ben Lange

Laura Murray is the principal and co-founder of MPMG.

 

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