Developing with multiple versions of your app on your test devices, advertising your app and tracking the success of advertising (without having your app rejected), and setting up a server backend to add server functionality to your app, including persisting your Core Data storage in the cloud, sharing data via a simple API, and adding the ability to remotely update your app”s settings on user”s devices.

• Creating a custom collection view layout (Stripy Sock)
• Apple Rejecting Apps Using Cookie-Tracking Methods (Tech Crunch)
• Apple probably isn't cracking down on native app cookie tracking yet (Giga Om)
• Apple clarifies new Advertising Identifier (9to5Mac)
• ASIdentifierManager Class Reference
• The Google Job Experiment (You Tube)
• Parse
• Heroku services for mobile apps
• Get Started with Windows Azure Mobile Services for iOS
• GroundControl (GitHub)
• AWS SDK for iOS (Amazon)

We'd love it if you got in touch! We are @_mobilecouch on Twitter and you can even email us at [email protected], if you're so inclined!