In this podcast episode, Julian Kruse discusses his journey in the medical field and the founding of coobi, a digital health platform aimed at providing continuous support for individuals undergoing addiction therapy. He highlights the high relapse rates in addiction treatment and the need for innovative solutions to bridge the gap in post-therapy support. Julian explains the functionalities of coobi's offerings, including the integration of digital biomarkers and behavioral therapy modules, and addresses the challenges faced in customer engagement and the stigma surrounding addiction. He also shares insights on the future of coobi and the necessary structural changes in the health system to facilitate better access to addiction treatment.

Chapters

00:00 Introduction to coobi and Its Mission

03:02 Julian's Medical Background and Career Path

04:46 The Formation of coobi and Its Founders

09:30 Understanding Addiction and Its Treatment

18:51 Coobi's Product Offerings: coobi Care and coobi Clinic

23:44 Challenges in Addiction Treatment and Patient Engagement

31:01 coobi's Positioning in the Market

34:49Current Customers and Pilot Projects

40:32Concluding Thoughts and Milestones

Connect with Julian on LinkedIn: https://www.linkedin.com/in/juliankruse/

coobi’s Website: https://www.coobi.health

Connect with me on LinkedIn to learn more about the Business of Wellness & Health: https://www.linkedin.com/in/tobias-hendrik-stalmann/

Keywords

coobi, addiction therapy, digital health, mental health, behavioral therapy, health tech, wellness, medical innovation, healthcare solutions, patient support