Photographers and all creative professionals, this is an important episode for your money affairs. There are things you can do to maximize your income and this podcast episodes cover that. For example, did you know that charging a production fee actually give your business a boost that will change the path forever? Collecting a production fee changes how clients perceive you, how they pay you, and how you are placed in the marketing world. 

Did you know that the first value is set by the creator and the retaining value is set by the market place? We go into detail about this and it's a way of changing how you move forward and start the conversation about your services. Finally, I want creatives to think with the client's wallet and not theirs. That does not mean you take advantage of anyone, ever. It means your budget may be different than that of someone hiring you. By recognizing that, you're allowing them to value your work and pay what THEY think is the value. Listen to the podcast and you'll see what I mean! 

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