It's countdown month for the TOP downloaded podcasts for 2024. Coming in at #3 with 171,700 listeners downloading the sage advice shared within the podcast first heard on March 28, 2024.

In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles reveals the latest in PR strategies with PR expert Andrea Pass, founder of AndreaPassPR.com.

In a fast hour, you will come away with plenty of refreshing insights and ahas that will sparkle a dull website and spruce up your online influence.

• What public relations can do for authors.

• Why authors need PR as part of their marketing mix.

• What the difference between PR and advertising is.

• How earned media coverage drives book sales.

• What you have to do to be prepared for public relations outreach.

• What the long-term benefit of press coverage is and how to take advantage to it.

• What your website media tab needs now and how to update it.

• What elements to add to your website media tab on an ongoing basis.

• Which social media sites to use for book influence

And, of course, much more.

Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.