As someone who has had a cold plunge in their online shopping cart from various vendors over the past year, I finally took the plunge (no pun intended) and ordered one.

I was first exposed to cold therapy in 2012 by a fellow trainer who worked with professional athletes. Cryotherapy was just getting underway and I was PUMPED. Now, we're seeing the ice bath plunge craze.

Is this stuff good? DOes it work? Here are 3 reasons why you should be doing cold therapy.