This is one of the most critical episodes for an online entrepreneur to listen to.  I talk to my attorney, Michael Jonas of Rational Unicorn Legal Services (Yes, you read right - he’s very cool and he’s very Portland-y :)

We talk about some of the mistakes that could be making TODAY as well as some of the missed opportunities to grow the assets of your coaching business TODAY, even though you may not think you have any intellectual property (IP) -this is a common misconception - you do!

The areas we explore are:
1) Company formation and why it’s important to not just pull an EIN, but to incorporate
2) Contracts and why it’s a mistake to simply pull a template off the Internet.
3) Intellectual Property and how that can identifying it and protecting it can grow your business income and valuation.  The difference between Copywriting and Trademarking.
4) How to start doing events in a Pandemic world in a way that protects you and your clients. 

Find Michael at: Rational Unicorn Legal Services PC