The best way to create a message that matters is to understand your own core beliefs. What are the things that you're passionate about? What do you believe in?

Once you know your core beliefs, you can use them to create content that resonates with your ideal client on a deeper level.

In this episode Mel covers:

✨ Why having a message that matters, matters

✨ Why most people fail to create a message that matters

✨ The three things that you need to change to improve your message

Links mentioned in this podcast

Unboring Ideal Client Avatar

The Content Effect

If you enjoyed listening to this episode, then you’ll also love:

Episode 19 – Do business your way with Kristy Robinson

Episode 31 - 5 stages of powerful content

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