EE Voice

#3: The importance of executive communications


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Welcome to episode three, where we discuss one of our favorite topics:  Executive communications.

In this episode, we discuss:

  • Research that supports how executive communication can drive employee engagement;
  • Thoughts on Starbucks CEO’s letter to his associates on the day the stock market tanked last summer;
  • Our view on Yahoo CEO Marissa Mayer’s announcement that she’s taking limited time off for her maternity leave;
  • And some ideas and tips on how to improve executive communications at your organization.
  • Links mentioned in this episode:

    http://www.washingtonpost.com/news/business/wp/2015/08/24/starbucks-chief-sent-a-bizarre-memo-telling-baristas-to-be-nicer-because-of-the-stock-market/

    http://www.inc.com/justin-bariso/starbucks-ceo-sent-an-extraordinary-email-to-employees-due-to-the-stock-market-c.html

    http://v2comms.com/news-post/mayer-reminds-us-that-shareholders-arent-the-only-pr-stakeholders/

    http://andthencomms.com/2014/12/01/dear-ceo-about-that-end-of-year-letter-youre-sending-to-your-employees/

     

    The post #3: The importance of executive communications appeared first on FIR Podcast Network.

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    EE VoiceBy Sharon McIntosh and Sharon Phillips

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