EE Voice

#3: The importance of executive communications


Listen Later

Welcome to episode three, where we discuss one of our favorite topics:  Executive communications.
In this episode, we discuss:

* Research that supports how executive communication can drive employee engagement;
* Thoughts on Starbucks CEO’s letter to his associates on the day the stock market tanked last summer;
* Our view on Yahoo CEO Marissa Mayer’s announcement that she’s taking limited time off for her maternity leave;
* And some ideas and tips on how to improve executive communications at your organization.

Links mentioned in this episode:
http://www.washingtonpost.com/news/business/wp/2015/08/24/starbucks-chief-sent-a-bizarre-memo-telling-baristas-to-be-nicer-because-of-the-stock-market/
http://www.inc.com/justin-bariso/starbucks-ceo-sent-an-extraordinary-email-to-employees-due-to-the-stock-market-c.html
http://v2comms.com/news-post/mayer-reminds-us-that-shareholders-arent-the-only-pr-stakeholders/
http://andthencomms.com/2014/12/01/dear-ceo-about-that-end-of-year-letter-youre-sending-to-your-employees/
 
...more
View all episodesView all episodes
Download on the App Store

EE VoiceBy Sharon McIntosh and Sharon Phillips

  • 5
  • 5
  • 5
  • 5
  • 5

5

1 ratings