Today's guest is a former Corporate HR and DEI consultant turned heart-centered copywriter for socially conscious women who coach women. She partners with unapologetically progressive clients to create inclusive brand messaging and impactful sales copywriting so their people feel safe, seen, heard… any inspired to buy. She lives in Southern NH with her husband, two toddlers, and two cats who think they're humans... I can't wait to introduce you to Amy Matos.

In This Episode You'll Learn

• How to rethink your ideal client from lens of inclusive messaging
• Considerations for inclusive messaging BEYOND race
• Things to watch for re: language appropriation

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I'm committed to building an inclusive and anti-racist business. I support LGBTQIA+ rights and the rights of all intersectional identities. I believe that business should be a force for dismantling systems of oppression and actively invest in my own learning to fulfill this role.

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