I’m constantly on Social Media, scrolling through my feed reading the news, and looking at pics of cute Pomeranians. I’m not alone—the social media platform averages 1.09 billion daily active users.  

Does Copywriting for Social Media, Ads Really Matter? 

Yes! When you envision a Facebook ad, you might think of a large image. Images are important in Facebook Ads, but copywriting is also essential. 

If you’re spending money on a Facebook ad, you want to make sure it does its job. Good ad copywriting can persuade your audience to click through to your website. 

Good copywriting functions as a guide—it shows people where they need to go.  Great advertising copy can persuade, excite, and entertain.

It makes connections, cuts out excess information, and makes the choice to proceed to seem obvious. 

It’s an essential part of a successful ad.  So here’s how to do it: Use these principles to write the best ads you can.  

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Sachin Yadav, Digital Sachin, 

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