Ken and Barbara Kerry, co-founders of Script to Screen bring you the This Works Marketing series. Three decades of proven experience has launched products, built brands, and generated profits. These are the stories behind the businesses that have been built. In this episode, Ken Kerry talks about the 3 ways you can use authenticity to motivate a buyer.

Click here to watch this episode: https://www.scripttoscreen.com/3-ways-you-can-use-authenticity-to-motivate/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.