In this podcast episode, Jonathan sits down with Lynea Carver, a successful real estate agent and social media expert. Lynea shares her journey from corporate America to real estate, and how she leveraged video marketing and social media to differentiate herself in the industry. She emphasizes the importance of having the right team, being consistent, and having a solid business plan. Lynea also discusses her approach to content recycling and the importance of tracking marketing efforts. She shares her experience with chatGPT for her fitness routine and her quest to read 100 books in a year.

Lynea Carver is a trusted and experienced real estate agent with eXp Realty in Tacoma, WA.

As a team leader, marketing guru, and teacher, she has dedicated her career to helping busy professionals upgrade their homes and assisting sellers in maximizing their property's value. With a passion for systems and innovation, she is the Founder of the Dream Method, an innovative solution designed to simplify the process of achieving your dream lifestyle.

Dream Method is a personalized approach that tailors services to your specific needs. Understanding that every client has unique goals, the team is committed to delivering exceptional service with exceptional results. Whether you're buying, selling, or investing in real estate, her team is here to guide you on the path to achieving your dream home.

What We Discuss:

(00:00:00) The significance of surrounding oneself with the right people who can understand and support one's vision.

(00:03:17) The importance of business acumen, structure, systems, and organization in running a successful business.

(00:09:46) Lynea discusses the significance of consistency in running a successful business and the need for a solid plan and system.

(00:12:19) The importance of strategizing and focusing on the main objectives before diving into the details of marketing and planning.

(00:14:09) Recycling content and optimizing it based on its performance on different platforms.

(00:19:10) The importance of tracking and measuring marketing efforts, including the need to try marketing efforts for a minimum of 90 days.

(00:28:52) Lynea discusses her goal of making $1 million in 12 months and her commitment to learning and implementing various financial strategies.

(00:32:23) How reading fiction has expanded Lynea creativity and allowed her to think of different ways to help others and grow personally.

(00:37:12) The importance of having a strong team and recognizing her own strengths and weaknesses as a visionary in her real estate business.

(00:39:18) Lynea talks about outsourcing tasks such as finances and focusing on aspects of her business that are within her control, despite external challenges in the real estate market.

(00:41:29) Lynea shares her journey of hiring her first assistant and gradually expanding her team to include salespeople, a marketing VA, buyer's agents, and an admin, with plans to bring on an ops director and an office manager.

(00:47:49) The importance of curiosity and asking more questions to foster growth and avoid stagnation.

(00:49:11) The conversation explores how curiosity can lead to discovering the essence of a problem or opportunity, using examples of Kodak and Amazon.

Episode Resources:

Lynea Carver | Website

Lynea Carver | Instagram

Lynea Carver | Youtube

Lynea Carver | Facebook