This week on Insightful Inspiration, host Isabelle Landreville is joined by Deidre Sullivan, a rare blend of strategist, writer, poet, and performer, and an advocate for the power of the how in research. 

Too often, good research dies on a slide. In this episode, Isabelle and Deidre explore why it’s not enough to uncover insights. We also have to present them in ways that people feel, remember, and act on. 

Together, they unpack: 

• The overlooked importance of presentation in insights work 

• How researchers can borrow from poets, comics, and performers to increase engagement 

• What makes a story stick in a boardroom 

• And how to balance clarity, simplicity, and narrative without losing rigor 

This episode is for anyone who’s ever thought: “We had the right insight… why didn’t it go anywhere?”