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CHICAGO, IL — My guest today is Mike LaVitola. Mike is the Founder and Chairman of Foxtrot, a modern-day convenience store headquartered in the Windy City.
Mike and I sat down in Foxtrot’s global flagship store to discuss the growth of the brand he started a decade ago as a hungry MBA student at Chicago Booth. Specifically, we delve deep into how Foxtrot has evolved from being a dream digital-only corner store with less than 30-minute delivery to a rapidly expanding national brand with locations in Chicago, D.C., Dallas and Austin.
Mike and I cover a lot of ground on all things Chicago, hospitality but, most importantly, what it means for a brand to truly create a third place in society where customers are excited to not only transact in but also belong to.
He’s certainly won me over. Without further ado, here’s Mike LaVitola.
By Cornelius McGrath4.6
2020 ratings
CHICAGO, IL — My guest today is Mike LaVitola. Mike is the Founder and Chairman of Foxtrot, a modern-day convenience store headquartered in the Windy City.
Mike and I sat down in Foxtrot’s global flagship store to discuss the growth of the brand he started a decade ago as a hungry MBA student at Chicago Booth. Specifically, we delve deep into how Foxtrot has evolved from being a dream digital-only corner store with less than 30-minute delivery to a rapidly expanding national brand with locations in Chicago, D.C., Dallas and Austin.
Mike and I cover a lot of ground on all things Chicago, hospitality but, most importantly, what it means for a brand to truly create a third place in society where customers are excited to not only transact in but also belong to.
He’s certainly won me over. Without further ado, here’s Mike LaVitola.