Customer service is cheaper for banks to deliver digitally than via other channels – the trick is to do in a personalized way.
Jennifer Timbrook from STAR Financial Bank joins us to discuss her Indiana-based bank’s approach to digital customer service.

Customer service is cheaper for banks to deliver digitally than via other channels – the trick is to do in a personalized way. Jennifer Timbrook from STAR Financial Bank joins us to discuss her Indiana-based bank’s approach to digital customer service.

30.06 - The path to personalization in digital customer service

The ProSight Banking Strategies Podcast is here to inform you on the top trends, challenges, and opportunities in banking today. Formed from the merger of BAI and RMA, trusted organizations that have been supporting financial services leaders over 100 years, ProSight is a leading non-lobbying connector of people and information with deep expertise in risk, fraud, compliance, and retail and commercial banking. Our purpose is to empower financial services leaders to strengthen and advance our industry through training and insights, as well as tools and resources like this podcast.

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30.06 - The path to personalization in digital customer service

30.06 - The path to personalization in digital customer service