In 1985 Bob Guccione Jr. launched an alternative music magazine- SPIN- going up against Rolling Stone, commercial radio and the music establishment itself. Focusing on alternative genres and artists, SPIN quickly became an important cultural influencer and played a key role in discovering and launching countless artists. Nearly 40 years later, Guccione Jr. delves back into the early days of SPIN and the important role he and SPIN played in breaking Nirvana and Sinead O'Connor and countless others.

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