305. Lessons in Creativity, Business, and Openness from Shelly Waldman

In this episode of Creative Chats, Mike Brennan speaks with Shelly Waldman about her creative journey, from her childhood memories of crafting and photography to her professional experiences in photography. Shelly shares insights on adaptability, the importance of networking, and the challenges of building a creative business. She emphasizes the need for creatives to know their finances, show up consistently, and be open to learning and growth. The conversation highlights the significance of community and connection in the creative process, as well as the evolving nature of one's artistic path.

3 Key Takeaways:

🎨 Embrace Openness and Adaptability – Shelly’s creative career highlights the importance of staying nimble and open to new possibilities, whether you’re starting over in a new city or exploring different creative avenues. Being willing to pivot and learn is a key asset for any creator.

🎨 The Power of Relationships – Networking and building genuine connections have been pivotal for Shelly’s opportunities and growth. Engaging with others, being curious, and offering value have led her to unexpected collaborations and exciting career moments.

🎨 Show Up and Share Your Work – Shelly encourages creatives to keep consistently showing up, sharing not just finished pieces but their processes and stories. It’s this visibility and persistence that lead to growth, new clients, and personal confidence.

Episode Highlights:

• Shelly’s creative childhood and the influence of her artistic family

• The journey from economics and finance to photography and creative business

• Practical advice on reinventing yourself after life changes and big moves

• How to network authentically (including tips for introverts!)

• Pricing your creative work and understanding your finances as a creative entrepreneur

• Stories of unexpected opportunities from simply saying "yes" and showing up

• Shelly’s international move and the strategic patience of building a creative presence in a new market

Links and Resources:

• Shelly’s Portfolio and Photography: shellywaldman.com

• Shelly on Instagram: @shuttershelley

• Creative business, coaching, and education: Creative Camp Pro | @creativecamppro

• Shelly’s Podcast: Creative Campfire (available wherever you listen to podcasts)

• Special London Creative Experience and upcoming Pitching Workshop: Details and signup at creativecamp.pro

• Daily Creative Habit Journal, Coaching & Community: dailycreativehabit.com | mikebrennan.me

Guest Bio: Shelly Waldman is a photographer, educator, and creative business mentor known for her editorial, lifestyle, and commercial photography—especially with teens, families, and food. With an early foundation in the arts, a background in economics and finance, and an entrepreneurial spirit that’s taken her from California to London, Shelly helps other creatives navigate business, mindset, and craft. She hosts the Creative Campfire podcast, leads workshops and mentorships, and is passionate about building community in creative circles.

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If today’s episode sparked new ideas or motivation, check out the Daily Creative Habit Journal and creative coaching opportunities at dailycreativehabit.com. And for more creative stories and actionable tips, queue up Shelly’s Creative Campfire podcast next! Keep creating, keep connecting, and keep showing up—your creative journey matters.