Hey Guys! You’re listening to #GrowGetters – the future skills podcast for smart women in business. We exist for one simple reason: we are here to help you GROW! Each week, we drop a brand new ep that covers the latest trends, tools, tips to make sure your business or career is future-ready!

Today you’re chatting with Grow Getters hosts: Tiffany Hart and Tanya Garma.

In today’s FUTURE SKILLS SESSION episode, we’ll explain what the hell CUSTOMER PERSONAS are, why they are essential to your business strategy, and how you can start using them RIGHT NOW.

So without further adieu, let’s jump into our first FUTURE SKILLS SESSION for Season 2 of #GrowGetters!

MORE HELPFUL LINKS TO DEVELOP YOUR CUSTOMER PERSONAS:

• The Six Phases of the Design Thinking Process from the HPI D-School
• Your Guide to Successful Persona Building - *Killer* Medium Article

Plus...

If you want some more sweet, sweet inspo, check out our Insta page and please follow us at @growgetterspodcast !! :)

And if you’re still hungry for more, our #GrowGetters GROWTH HACKS NEWSLETTER is designed to keep you up-skilled and up-to-date on all the latest tips, models, and trends - so sign up at www.growgetterspodcast.com/newsletter

Your hosts are:

Award-winning brand strategist and writer, Tanya Garma (@tanyagarma)

Forbes-listed startup founder and entrepreneur, Tiffany Hart (@tiffanyclairehart)