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#31: Increase Your Market Share Through Authentic Communications [Podcast]
So this weeks podcast is a little bit different. This is the audio recording of my March 19th webinar that I did. As you may know I do webinars every single month. I've heard from many podcast listeners that you just can't make it live to a webinar so instead I've brought the webinar to you this week! If you'd like to attend a live webinar, you can check out the next date here!
Blog Posts mentioned throughout this episode
3 reasons you should never say homosexual. ever.
New Numbers are Out: America’s LGBT Buying Power
What’s the buzz about the ‘gay dollar’? … and why you should care.
Duck Dynasty, A&E and Cracker Barrel: A Case Study [Podcast]
Which lesbian is the ‘man’ in the relationship?
Queer: What does it mean?
The 7 Deadly Sins Series
Why Making Assumptions is a Critical Mistake in your (LGBT) Gay Marketing Efforts
Are you using Stereotypes in your (LGBT) Gay Marketing Efforts? If so, stop!
Are you asking LGBT People Inappropriate Questions? My guess is yes.
Are you non-verbally stereotyping in your gay marketing?
Are your LGBT communications unknowingly insulting and derogatory? Find out!
The hidden implications of LGBT terms and why you may want to avoid them
Why being aggressively assertive won’t get you new LGBT customers
Listen to the episode by clicking the play button below!
Would you prefer to read the transcript than listen to the episode? No problem! Read the transcript below.
AUDIO TITLE: Episode #31 – Webinar Recording
You are listening to the Gay Business and Marketing Made Easy Podcast, Episode 31.
Welcome to the Gay Business and Marketing Made Easy Podcast where you'll learn how to do business with and market to the LGBT community in an authentic and transparent way. We're talking about the $790 billion lesbian, gay, bi-sexual and transgender community. We'll help you grow your business, gain market share and impact your bottom line. And now your host - she's an entrepreneur, a marketing maven and an advocate for the LGBT business community. Jenn, with two N's, T. Grace.
Hello and welcome!
Hello and welcome to episode number 31 of the podcast. I am your host, Jenn Grace, and today is going to be an interesting and different podcast for you. So what I decided to do today was to use my recording of my webinar that I did just a little while ago. So today is March 19th, I believe, this is Wednesday that I'm recording this. And I just had my monthly webinar this morning, and what I wanted to do is utilize that webinar for today's content. I know a lot of you are interested in attending my webinars but can't always make it; so I thought I would bring the webinar to you. So it's about an hour, actually- yeah it's about an hour long, so I highly encourage you to check it out if you would prefer not to listen to this and you'd rather attend live in person. The next one is happening on April 15th at 1:00 PM Eastern time, so I highly encourage you to come check it out then if you like. I do change the content of every webinar; there's a lot of core content that remains the same, but there's a lot of stuff that I change out as well. So I definitely recommend checking it out if possible, and if you're listening to this and it's well past April 15th, don't worry because depending on whatever month you're in, there's most likely a webinar that's going to be happening any minute now. So definitely check all of that out.
Here's my new commercial..
So what I'm really excited about is that I have a new commercial for my online training course. So instead of every month trying to explain to you what my online training course entails, I actually have a cool commercial that is by the same person who does my intro, telling you all about it. So I would love to introduce to you the promo for my online marketing course here; and have a listen and let me know w...
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By Jenn T. Grace
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So this weeks podcast is a little bit different. This is the audio recording of my March 19th webinar that I did. As you may know I do webinars every single month. I've heard from many podcast listeners that you just can't make it live to a webinar so instead I've brought the webinar to you this week! If you'd like to attend a live webinar, you can check out the next date here!
Blog Posts mentioned throughout this episode
3 reasons you should never say homosexual. ever.
New Numbers are Out: America’s LGBT Buying Power
What’s the buzz about the ‘gay dollar’? … and why you should care.
Duck Dynasty, A&E and Cracker Barrel: A Case Study [Podcast]
Which lesbian is the ‘man’ in the relationship?
Queer: What does it mean?
The 7 Deadly Sins Series
Why Making Assumptions is a Critical Mistake in your (LGBT) Gay Marketing Efforts
Are you using Stereotypes in your (LGBT) Gay Marketing Efforts? If so, stop!
Are you asking LGBT People Inappropriate Questions? My guess is yes.
Are you non-verbally stereotyping in your gay marketing?
Are your LGBT communications unknowingly insulting and derogatory? Find out!
The hidden implications of LGBT terms and why you may want to avoid them
Why being aggressively assertive won’t get you new LGBT customers
Listen to the episode by clicking the play button below!
Would you prefer to read the transcript than listen to the episode? No problem! Read the transcript below.
AUDIO TITLE: Episode #31 – Webinar Recording
You are listening to the Gay Business and Marketing Made Easy Podcast, Episode 31.
Welcome to the Gay Business and Marketing Made Easy Podcast where you'll learn how to do business with and market to the LGBT community in an authentic and transparent way. We're talking about the $790 billion lesbian, gay, bi-sexual and transgender community. We'll help you grow your business, gain market share and impact your bottom line. And now your host - she's an entrepreneur, a marketing maven and an advocate for the LGBT business community. Jenn, with two N's, T. Grace.
Hello and welcome!
Hello and welcome to episode number 31 of the podcast. I am your host, Jenn Grace, and today is going to be an interesting and different podcast for you. So what I decided to do today was to use my recording of my webinar that I did just a little while ago. So today is March 19th, I believe, this is Wednesday that I'm recording this. And I just had my monthly webinar this morning, and what I wanted to do is utilize that webinar for today's content. I know a lot of you are interested in attending my webinars but can't always make it; so I thought I would bring the webinar to you. So it's about an hour, actually- yeah it's about an hour long, so I highly encourage you to check it out if you would prefer not to listen to this and you'd rather attend live in person. The next one is happening on April 15th at 1:00 PM Eastern time, so I highly encourage you to come check it out then if you like. I do change the content of every webinar; there's a lot of core content that remains the same, but there's a lot of stuff that I change out as well. So I definitely recommend checking it out if possible, and if you're listening to this and it's well past April 15th, don't worry because depending on whatever month you're in, there's most likely a webinar that's going to be happening any minute now. So definitely check all of that out.
Here's my new commercial..
So what I'm really excited about is that I have a new commercial for my online training course. So instead of every month trying to explain to you what my online training course entails, I actually have a cool commercial that is by the same person who does my intro, telling you all about it. So I would love to introduce to you the promo for my online marketing course here; and have a listen and let me know w...