The Deal Table

#31 Lower Middle Market Private Equity Explained: Founder Exits and Control with JJ Barto


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JJ Barto of Broadwing Capital explains how lower middle market private equity actually works—partnering with founder-owned businesses, navigating first-time institutional capital, and creating value through disciplined execution rather than financial engineering.A grounded look at how durable lower middle market businesses are built, transitioned, and scaled—without relying on leverage-driven shortcuts or headline risk.

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WHAT WE COVER

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• Defining the LMM: Broadwing Capital’s $5M–$50M EBITDA investment thesis.

• The Founder Identity Crisis: Navigating the shift from sole owner to institutional partner.

• The "Soft Elbows" Philosophy: Balancing high financial IQ with operator-level humility.

• Deal Mechanics: Structuring equity rolls and the "second bite at the apple."

• Due Diligence Stress Tests: Surviving the 90-day Quality of Earnings (QofE) process.

• Value Creation Roadmaps: Aligning strategy and "exit states" before the deal closes.

• PE vs. Family Offices: Comparing capital structures and investor time horizons.

• The 70/30 Rubric: Why 30% industry nuance drives "rocket ship" growth.

• Macro Risk & Tariffs: How economic uncertainty suppresses buyer and seller expectations.

• The Human Capital Challenge: CEO cultivation and aligning Type A management teams.

• The Liberal Arts Edge: Why critical thinking and history outperform technical finance degrees.

• Platform vs. Add-on Strategy: When to pool regional firms into a "super-provider."

• LMM Evolution: The transition from the "Wild West" to a sophisticated asset class.

• Operational Discipline: Why consistent execution separates great investments from average ones.

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📱 CONNECT WITH US

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The Deal Table is Produced by Harper Belmont Media


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The Deal TableBy Harper Belmont Media | Optima Mergers and Acquisitions