The One That Works For You

31. Make your life your own with Topaz Hooper

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Topaz squirrelled away tons of knowledge (and dollars) from her time as a Google Content Strategist. Now she’s crafted a business that aligns with her heart’s truest values. Find out how she did it—and how she’s let go of society’s expectations for her to trust herself instead.

Topaz offers copywriting services for clean beauty, sustainable fashion, and plant-based products. She’s on a mission to help cruelty-free brands stand out, turn heads, and change the world



  • How Topaz turned her values into a marketable USP

  • Learn how Topaz mined her experience as a Content Strategist at Google to start her own business

  • The power of intentionality and how Topaz puts it to work in her life

  • Find out the best thing Topaz learned at Google

  • Maximise your hours (so you can work fewer hours!)

  • Want to work 4-hour days? Grab Topaz’s advice

  • Find out how Topaz prepared financially to take the plunge into her own business

  • …and get the details on how she manages to travel as much as she wants

    • We also mentioned these people/things:

    The Cruelty Free Copywriter website

    Topaz’s Instagram

    Topaz’s travel and writing website

    Martha’s website

    Martha’s HyperFocus Week services

    Martha’s LinkedIn and Instagram

    Liv’s website 

    Liv’s LinkedIn

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    Get in touch by email—[email protected]


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    The One That Works For YouBy Martha Barnard-Rae + Liv Steigrad