On this episode of Flaunt Your Fire, CEO and host India Jackson is in conversation with copywriter and editor Kristen Channel, CEO of Channel Creative. Kristen enjoys copywriting and editing for business owners and authors who are multi-passionate and turning their industry’s status quo on its head.

India and Kristen discuss the importance of writing for engagement and connection, and creating conversation to grow and nurture relationships rather than collecting “likes.”

You’ll also hear:

• how and why to make people feel seen;
• why copywriting is more about close listening and research than actual writing;
• how to get a brand voice right;
• how stepping into her values attracts the exact clients Kristen wanted, and more…

India refers to Kristen as the “resident disruptor” of the Pause On the Play Community – listen in to find out why!

Read the full show notes: https://flauntyourfire.com/theshow/more-than-likes-copywriting-for-engagement 

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Keep in touch on LinkedIn: www.linkedin.com/in/theindiajackson