The Furious Curious

31. The Creative Process (feat. Rob Meyerson of How Brands are Built)


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Looking behind the curtain to where the magic is made. Today we're talking about the creative process. 

SOURCES: "I name brands and companies for a living — here's what it takes to succeed as a 'professional namer'" (Business Insider, Rob Meyerson, 08.17.2018), "Branding trends for 2021 (Best of the Web)" (HowBrandsAreBuilt.com, Rob Meyerson, 12.14.2020) 

LINKS: https://www.heirloomagency.com, https://howbrandsarebuilt.com. 

MUSIC: "Philosophize In It! Chemicalize With It!" (Kishi Bashi).

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