Jason Shaffer is a nationally recognized educator for his work with teaching personal branding and responsible internet usage with students at his school in Florida.

We discuss what personal branding is, how to inspire students to be producers and just solely consumers of content, and much more.

He blogs at www.mybrandprofessor.com.

Jason can be found on twitter at: www.twitter.com/shaffer_jason.

Here is an article about Jason's work from Huff Post: https://www.huffpost.com/entry/why-every-personal-brand_b_11285702?utm_hp_ref=education&ir=Education