Is done for you programming a solution for your business? Have you established what your core purpose is or is adding an off the shelf program an easy way out of putting in real work? Sometimes, an ala carte program is just what the doctor ordered, sometimes it just doesn't work.

In this episode

1:45 - Without work everything else is pointless

2:57 - Does the program fit

3:27 - Define what an add-on program is

5:33 - What is a DVD

6:50 - Purpose of an add on

8:13 - Bronson philosophy

10:35 - For retention?

13:20 - Evaluate needs & wants

19:27 - Black Belts stay for two reasons

21:45 - Core purpose

26:46 - Don't confuse customers